AEON, Japan’s largest retail group, used to have a traveling petting zoo at the AEON shopping Mall to promote their business. In a ground-breaking public decision, they cancelled the display because they decided that they could no longer support the use of animals in such an activity.

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lonely dolphin HONEY

"The plight of a lonely dolphin and dozens of penguins that have been abandoned in a derelict aquarium in Japan since the start of the year sparked protests this week, with activists and ordinary Japanese alike calling for the animals to be saved..."

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Cruelty Free Beauty

Cruelty Free Beauty(CFB) Campaign - Major Cosmetic Brands in Japan Declared to End Animal Testing One After Another!

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